Silvana Landa McAdam grew up surrounded by the sights, scents, and sounds of craftsmanship. She remembers her Italian grandfather’s strong, weathered hands shaping tanned hides, the earthy aroma of the workshop, and the rhythmic hum of sewing machines blending with the quiet concentration of his hand-stitching. Sometimes he invited her to help with the finishing touches—brushing edges, painting borders, learning to appreciate the discipline and beauty of meticulous work.

Years later, as a busy professional and mother of two living a fast-paced, modern life, Silvana found herself constantly on the move—navigating airports, meetings, school runs, workouts, and social commitments. She often juggled several bags at once and longed for something refined yet practical, elegant yet spacious, crafted with the same care she had witnessed in her childhood.

The combination of her lifestyle needs and the memory of her grandfather’s devotion to leatherwork revealed both a personal gap and a market opportunity. What began as a search for a functional, beautifully made everyday bag became the foundation for LANDA, an Irish brand dedicated to creating thoughtfully designed, Italian-crafted leather accessories that merge heritage, quality, and modern utility.